Lexicon is a feature in Facebook that measures trends in different content posted to Facebook.
It can be used as a market research tool by comparing how popular different search terms, associated with your products or services, are on Facebook.
It can also give you an idea of what people are saying about these keywords as it tracks the information that is posted to the Wall section of each person's profile.
This is an area where people post messages to each other and it can give you an idea of what the latest buzz is in Facebook and help you to capitalize on that interest level.
Or, if you are trying to decide whether your cat or dog products might sell better, you can compare the trends by placing the words “cat, dog” into the Lexicon search area.
Then, you can see that dogs are talked about more than cats recently. You can put in up to five words separated by commas to search this way and get a good idea of recent trends in Facebook.
It may be difficult to find a direct link to Lexicon, so we are providing it here: http://www.facebook.com/lexicon
It can be used as a market research tool by comparing how popular different search terms, associated with your products or services, are on Facebook.
It can also give you an idea of what people are saying about these keywords as it tracks the information that is posted to the Wall section of each person's profile.
This is an area where people post messages to each other and it can give you an idea of what the latest buzz is in Facebook and help you to capitalize on that interest level.
Or, if you are trying to decide whether your cat or dog products might sell better, you can compare the trends by placing the words “cat, dog” into the Lexicon search area.
Then, you can see that dogs are talked about more than cats recently. You can put in up to five words separated by commas to search this way and get a good idea of recent trends in Facebook.
It may be difficult to find a direct link to Lexicon, so we are providing it here: http://www.facebook.com/lexicon
